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Wednesday 25 September 2013

Artist Identity: Kate Nash


Kate Nash was born in Harrow in 1987, with her music career taking off after a few gigs and uploading her songs to myspace. She went to the BRIT school

Music:
  • Indie pop
  • Indie Rock
  • Strong British accent when singing
Look:
  • Quirky
  • Homemade
  • Vintage
  • Bed Hair
  • Vintage dresses
  • Casual Chic
  • Necklaces
  • Minimal Make up
  • Flirty, fun
  • Bright colours
Then she re-vamped her look:
  • fifties style
  • dark brown hair with blonde highlights
  • Hair part up part down
  • Smarter dresses
  • Bolder, stronger colours
  • More angular
  • Less dressed down, more high fashion
  • Wear more black and red - more sophisticated
Ideology:
  • Not staying with men who treat you badly
  • Importance of girl friends
  • Being normal and nice
  • Being yourself is better than being someone else
  • Love and romance can be nice
  • Strong but doesn't hate men
Iconography:
  • Quirky necklaces
  • Vintage clothing
  • distinctive hair
  • retro themes in her music videos
  • Eyeliner
  • Before it was her untidy bedhair hair, now it is her sleek fifties hair with the blonde highlight
Development/Change:
  • Changed from fifties style to sixties
  • Music videos became more mod in style - circles, bright colours, clean lines
Fanbase:
  • 15-24 girls
  • 15-24 boys - enjoy her thoughtful and interesting lyrics, she's pretty/likeable, makes indie music
  • Older people who enjoy the nostalgic feel of her music and videos
  • Mainly UK based
How we will use this in our own Artist identity:
  • Same fanbase of 15-24 girls
  • Similar ideology of being yourself but with a stronger feminist presence
  • Rejects boyfriend in music video but doesn't hate men
  • Quirky and homemade feel to music videos
  • Retro clothes
  • British Accent while singing - though this is because Lily Allen sings in a similar way
  • Minimal Make Up - Eyeliner


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