Making Merchandise

We made lots of merchandise in order to increase the purchasing opportunities on our website and the audience interactivity, and so that fans can identity themselves with our Artist. This was particularly important as out target audience of 15-24 year olds and our secondary audience of 8-15 year old girls often enjoy buying merchandize, and their parents will often buy merchandize as a gift for their children. We also catered for our target audience's typical interests of baking and fashion.